The Decline of the Dallas Mavericks
Mark Cuban and the Mavericks tried to treat their franchise just like any other business, yet the game of basketball within the constraints of the NBA is its own unique animal. Yes the principles of good judgment and good business apply, as they do in all arenas, however, the insight to realize and act upon the particularities of each situation is an important one which, thus far, the Mavericks organization seems to lack. Certainly all is not lost, but the Mavericks must display a wisdom and insight during this offseason which they never have. As a member of a Spurs’ championship team himself, one fails to understand why Avery Johnson does not display these attributes. It is up to him and the rest of the Mavericks’ front office to finally construct the franchise that their fans deserve.